Канал: Rob Fitzpatrick

Week 3 Q&A - Modern Author Academy - Winter 2024

Week 3 Q&A - Modern Author Academy - Winter 2024

Week 2 Q&A - Modern Author Academy - Winter 2024

Week 2 Q&A - Modern Author Academy - Winter 2024

Week 1 Q&A - Modern Author Academy - Winter 2024

Week 1 Q&A - Modern Author Academy - Winter 2024

On building better books & businesses // This is Personal // Brennan Dunn & robfitz

On building better books & businesses // This is Personal // Brennan Dunn & robfitz

[Custdev Q&A] 37 emails and zero responses?

[Custdev Q&A] 37 emails and zero responses?

[Nonfiction] On ignoring the pre-orders & launch spike (especially for books but also everything)

[Nonfiction] On ignoring the pre-orders & launch spike (especially for books but also everything)

[Custdev Q&A] Picking customers before you've got the full idea?

[Custdev Q&A] Picking customers before you've got the full idea?

How to negotiate w/ people who are better at it than you / Hot v. cold / Proposal pause / Not yes-no

How to negotiate w/ people who are better at it than you / Hot v. cold / Proposal pause / Not yes-no

[OOC] Member context worksheet (v0.1) walkthrough & example

[OOC] Member context worksheet (v0.1) walkthrough & example

Quickie comparison of community platforms: Circle, Mighty, Outverse, Discourse, etc.

Quickie comparison of community platforms: Circle, Mighty, Outverse, Discourse, etc.

Sherry Walling on keeping it together while writing a book or building a business

Sherry Walling on keeping it together while writing a book or building a business

Teaching killer online workshops? // challenges & tools // flipped classroom & breakout rooms

Teaching killer online workshops? // challenges & tools // flipped classroom & breakout rooms

[OOC] Four milestones for creating an outcome-oriented community

[OOC] Four milestones for creating an outcome-oriented community

Reader experience, recommendability, influencer marketing, and author platforms // with Alex & Books

Reader experience, recommendability, influencer marketing, and author platforms // with Alex & Books

[Nonfiction] How I use beta reader insights to iterate my books

[Nonfiction] How I use beta reader insights to iterate my books

[OOC] Member journeys (goals, wins, habits, blockers, etc.) as starting point for community design

[OOC] Member journeys (goals, wins, habits, blockers, etc.) as starting point for community design

Subscription nonfiction? // Process, numbers, and weird ideas // Early access and OOC

Subscription nonfiction? // Process, numbers, and weird ideas // Early access and OOC

[Custdev Q&A] Idea selection // difficulty settings // open-ended exploration // false signals

[Custdev Q&A] Idea selection // difficulty settings // open-ended exploration // false signals

[Custdev Q&A] Getting more conversations by changing the value equation

[Custdev Q&A] Getting more conversations by changing the value equation

Why I deleted my personal site and rebuilt it with community software

Why I deleted my personal site and rebuilt it with community software

The new biz model for indie creators? Gluing it all together with an Outcome-Oriented Community.

The new biz model for indie creators? Gluing it all together with an Outcome-Oriented Community.

[Custdev Q&A] Mom Testing under tight deadline w/ no organic access—experts, exits, & value balance

[Custdev Q&A] Mom Testing under tight deadline w/ no organic access—experts, exits, & value balance

[Custdev Q&A] Strong product + unknown biz model + many stakeholders + complex market + need funding

[Custdev Q&A] Strong product + unknown biz model + many stakeholders + complex market + need funding

Nailing the podcast book tour, with Alex Sanfilippo

Nailing the podcast book tour, with Alex Sanfilippo

Tools, processes, & pitfalls for ADHD Authors & Creators, with Dr. Larry Jones

Tools, processes, & pitfalls for ADHD Authors & Creators, with Dr. Larry Jones

Sahil Lavingia (Gumroad) on the business of creativity — process, principles, and people

Sahil Lavingia (Gumroad) on the business of creativity — process, principles, and people

Custdev for better internal tooling, processes, and workflows?

Custdev for better internal tooling, processes, and workflows?

Jermey Matthews (Acquisitions @ MIT Press) on tradpub, science, and entrepreneurial authors

Jermey Matthews (Acquisitions @ MIT Press) on tradpub, science, and entrepreneurial authors

Strategic Email for Entrepreneurial Creatives w/ Brennan Dunn

Strategic Email for Entrepreneurial Creatives w/ Brennan Dunn

Segment your customers by goals and worldviews, not demographics or appearances

Segment your customers by goals and worldviews, not demographics or appearances

Nir Eyal on selling a million copies via curiosity, learning, and sharing

Nir Eyal on selling a million copies via curiosity, learning, and sharing

Jake Knapp on designing nonfiction worth reading — lessons & insights from a master product designer

Jake Knapp on designing nonfiction worth reading — lessons & insights from a master product designer

If a "good idea" is misaligned with your current goals, then it isn't a good idea

If a "good idea" is misaligned with your current goals, then it isn't a good idea

Amazon's PPC ads and funnel optimizations [for useful nonfiction]

Amazon's PPC ads and funnel optimizations [for useful nonfiction]

The new book is finally out! (It's about writing useful books.)

The new book is finally out! (It's about writing useful books.)

This is why most nonfiction is garbage. Chatting w/ 3x best-selling author Tendayi Viki.

This is why most nonfiction is garbage. Chatting w/ 3x best-selling author Tendayi Viki.

Emma Barnes on publishing 1,000 kids and the future of the industry

Emma Barnes on publishing 1,000 kids and the future of the industry

Janel Loi on pricing, positioning, and escaping the Curse of Knowledge

Janel Loi on pricing, positioning, and escaping the Curse of Knowledge

Editor Adam M Rosen on how authors screw up their books

Editor Adam M Rosen on how authors screw up their books

Jeff Gothelf on writing successful nonfiction, setting up a publisher, & becoming forever employable

Jeff Gothelf on writing successful nonfiction, setting up a publisher, & becoming forever employable

De-risking Social Enterprise is All About the Externalities — Crucial Traps, Tactics, and Tales

De-risking Social Enterprise is All About the Externalities — Crucial Traps, Tactics, and Tales

Alex Hillman on writing a tiny useful book (and why he ditched Amazon)

Alex Hillman on writing a tiny useful book (and why he ditched Amazon)

Mythbusting the best-practices of best-selling nonfiction, with April Dunford

Mythbusting the best-practices of best-selling nonfiction, with April Dunford

Better to build a company brand or a personal brand?

The business of writing nonfiction as a product, with Arvid Kahl and Robfitz

The business of writing nonfiction as a product, with Arvid Kahl and Robfitz

Cofounders are not for Christmas; they're a lifelong career asset you should intentionally nurture

Cofounders are not for Christmas; they're a lifelong career asset you should intentionally nurture

Pick a customer segment you'd want to be friends with

Pick a customer segment you'd want to be friends with

Lean Canvas essentials for scientists, tech transfer, and research commercialization projects

Lean Canvas essentials for scientists, tech transfer, and research commercialization projects

Personal update, creative consistency, my beer, my boat, and William Shatner

Personal update, creative consistency, my beer, my boat, and William Shatner

Best email subject line when asking for an interview?

Best email subject line when asking for an interview?

How to custdev multiple stakeholders? (e.g., B2E, governments, universities, and babies)

How to custdev multiple stakeholders? (e.g., B2E, governments, universities, and babies)

Should you ever interview someone NOT in your perfect segment? Is it distraction or discovery?

Should you ever interview someone NOT in your perfect segment? Is it distraction or discovery?

Can strong sales skills HURT your custdev? (incentives, traps, lukewarm signals, "no" as the goal)

Can strong sales skills HURT your custdev? (incentives, traps, lukewarm signals, "no" as the goal)

You can't learn 100% in every context, but can learn more than 0% and piece it together.

You can't learn 100% in every context, but can learn more than 0% and piece it together.

On not burning bridges and annoying your customers when trying to learn from them.

On not burning bridges and annoying your customers when trying to learn from them.

Validation as a bootstrapped service business? (Also: why outsourcing customer learning is so hard)

Validation as a bootstrapped service business? (Also: why outsourcing customer learning is so hard)

Idea discovery, helpful constraints, and common traps of pre-product Mom Test.

Idea discovery, helpful constraints, and common traps of pre-product Mom Test.

The "consulting trap" of one big customer. Dangers, considerations, and options.

The "consulting trap" of one big customer. Dangers, considerations, and options.

The traps and workarounds of validating "nice to have" instead of "hair on fire". (It's harder!)

The traps and workarounds of validating "nice to have" instead of "hair on fire". (It's harder!)

Add new niches to a successful indie business? Fragmentation, focus, edge cases, & growth potential

Add new niches to a successful indie business? Fragmentation, focus, edge cases, & growth potential

Productized services and The Mom Test?? Discovery vs. sales, meetings as iterations, and blind darts

Productized services and The Mom Test?? Discovery vs. sales, meetings as iterations, and blind darts

Is it even possible to do custdev for network effects and multisided markets? Only partly.

Is it even possible to do custdev for network effects and multisided markets? Only partly.

The situations where customer validation can't happen until you've built a prototype

The situations where customer validation can't happen until you've built a prototype

Three books to read after finishing The Mom Test -- negotiation, marketing, sales, and mindset.

Three books to read after finishing The Mom Test -- negotiation, marketing, sales, and mindset.

How to build the hands-on skills of customer convos? Accelerate the feedback loop & use the ZPD

How to build the hands-on skills of customer convos? Accelerate the feedback loop & use the ZPD

Framing a product demo for maximum learning and minimum bias

Framing a product demo for maximum learning and minimum bias

Product demo custdev strategy -- learning vs. selling vs. user testing

Product demo custdev strategy -- learning vs. selling vs. user testing

[Remote Mom Test 5] Challenges, mistakes, taking notes, getting commitments, and more

[Remote Mom Test 5] Challenges, mistakes, taking notes, getting commitments, and more

[Remote Mom Test 4] Framing the conversation and giving them a reason to talk to you

[Remote Mom Test 4] Framing the conversation and giving them a reason to talk to you

[Remote Mom Test 3] Tactical learning with industry experts and the customer safari

[Remote Mom Test 3] Tactical learning with industry experts and the customer safari

[Remote Mom Test 2] Friendly first contacts and creating a few minutes of casual space

[Remote Mom Test 2] Friendly first contacts and creating a few minutes of casual space

[Remote Mom Test 1] Reminder of the Mom Test and intro to remote custdev

[Remote Mom Test 1] Reminder of the Mom Test and intro to remote custdev

Custdev Q&A - How many people do you need to talk to?

Custdev Q&A - How many people do you need to talk to?

Custdev Q&A - Making product design decisions and when to ignore your users

Custdev Q&A - Making product design decisions and when to ignore your users

Custdev Q&A - Cold emails for setting up learning meetings with big enterprises

Custdev Q&A - Cold emails for setting up learning meetings with big enterprises

[Custdev Q&A] B2B2C - The unmotivated intermediary trap

[Custdev Q&A] B2B2C - The unmotivated intermediary trap

[Custdev Q&A] B2B2C - Find the ones who can kill the deal

[Custdev Q&A] B2B2C - Find the ones who can kill the deal

[Custdev Q&A 13] How to deal with terrible meetings

[Custdev Q&A 13] How to deal with terrible meetings

[Custdev Q&A 1] How do you talk to customers who aren't in your country?

[Custdev Q&A 1] How do you talk to customers who aren't in your country?

[Custdev Q&A 2] How introverted founders can start talking to customers

[Custdev Q&A 2] How introverted founders can start talking to customers

[Custdev Q&A 3] What does custdev mean when the risk is all in the product?

[Custdev Q&A 3] What does custdev mean when the risk is all in the product?

[Custdev Q&A 4] What if nobody wants to be "interviewed" by you?

[Custdev Q&A 4] What if nobody wants to be "interviewed" by you?

[Custdev Q&A 5] How many people do you need to talk to?

[Custdev Q&A 5] How many people do you need to talk to?

[Custdev Q&A 6] Transitioning from a learning conversation into a sales meeting

[Custdev Q&A 6] Transitioning from a learning conversation into a sales meeting

[Custdev Q&A 7] Dealing with a boss who won't let you do customer development

[Custdev Q&A 7] Dealing with a boss who won't let you do customer development

[Custdev Q&A 10] Using learning as an excuse to hide from doing the real work

[Custdev Q&A 10] Using learning as an excuse to hide from doing the real work

[Custdev Q&A 9] Picking a price point

[Custdev Q&A 9] Picking a price point

[Custdev Q&A 11] Why surveys suck for customer learning

[Custdev Q&A 11] Why surveys suck for customer learning

[Custdev Q&A 8] Custdev on Fortune 500 CEOs - is it possible?

[Custdev Q&A 8] Custdev on Fortune 500 CEOs - is it possible?

Rob Fitzpatrick Live Stream

Rob Fitzpatrick Live Stream

Now in Farsi - The Mom Test book

Now in Farsi - The Mom Test book