Канал: Fashion Brief

Forever Luxury Branding | Dior and Its Legacy

Forever Luxury Branding | Dior and Its Legacy

My personal point of view of the designer duo brand - Viktor&Rolf #hautecouture

Viktor&Rolf | Building up the luxury brand with fashion statements

Luxury Lifestyle | Luxury brands's opportunity in lifestyle sector

Luxury Lifestyle | Luxury brands's opportunity in lifestyle sector

Short greetings 😊 See you in 2024!

Short greetings 😊 See you in 2024!

Will AI revolutionise the fashion industry?

Will AI revolutionise the fashion industry?

How luxury brands select creative directors | Case study Louis Vuitton, Gucci & Burberry

How luxury brands select creative directors | Case study Louis Vuitton, Gucci & Burberry

How luxury e-commerce finds its way to success | The deal behind Richemont and Yoox Net-a-porter

How luxury e-commerce finds its way to success | The deal behind Richemont and Yoox Net-a-porter

Why do luxury brands establish foundations?

Why do luxury brands establish foundations?

The secrets behind fashion collaborations

The secrets behind fashion collaborations

How luxury brands plan their brand campaign | Dior Vibe v.s. Hermès Fit

Are the Metaverse and NFT the future of luxury brands?

Are the Metaverse and NFT the future of luxury brands?

Digital Merchandising at MyTheresa | Insight Fashion

Digital Merchandising at MyTheresa | Insight Fashion

LOEWE Puzzle Bag Unboxing X Branding Strategy

LOEWE Puzzle Bag Unboxing X Branding Strategy

Things to know in fashion influencer business

Things to know in fashion influencer business

Gender-based Marketing | How fashion brands leverage their gender strategy

Gender-based Marketing | How fashion brands leverage their gender strategy

How skincare gain its importance in the beauty industry

How skincare gain its importance in the beauty industry

Watch Business Trends | more direct, more flexible and more sustainable

Watch Business Trends | more direct, more flexible and more sustainable

Fine Jewellery Trends | more brands, more digital and more sustainable

Fine Jewellery Trends | more brands, more digital and more sustainable

How luxury brands do brand extensions | 3 Lessons from luxury brands

Luxury branding principles | 7 steps of luxury brand building process

Does Gucci need a new twist? | Analysis of Gucci's branding strategy

Does Gucci need a new twist? | Analysis of Gucci's branding strategy

How luxury brands measure sustainability | The BoF Sustainability Index

How luxury brands measure sustainability | The BoF Sustainability Index

How to create a new luxury brand? | Lessons from luxury brands

The most valuable fashion company | Fast Fashion Brand Case Study

How Condé Nast alter Vogue's content strategy | Digital v.s. Editor-in-Chief

How Condé Nast alter Vogue's content strategy | Digital v.s. Editor-in-Chief

Clubhouse vs. Luxury | Can luxury brands leverage this audio-only app?

Clubhouse vs. Luxury | Can luxury brands leverage this audio-only app?

How fashion companies can contribute to sustainability | Less is More?

How fashion companies can contribute to sustainability | Less is More?

A guide to experience a digital fashion week | Mercedes Benz Fashion Week Berlin 2021

A guide to experience a digital fashion week | Mercedes Benz Fashion Week Berlin 2021

Night light experience in Munich | Das Kunstareal verbindet

Night light experience in Munich | Das Kunstareal verbindet

How Moncler Genius strategy works and evolves | Luxury Brand Case Study

Fashion industry under COVID-19 | The Shift to Digital for Luxury Brands

Fashion industry under COVID-19 | The Shift to Digital for Luxury Brands

How luxury brands do marketing | 24 Anti-Laws of Marketing

How luxury brands do marketing | 24 Anti-Laws of Marketing

Thierry Mugler | A journey of a fashion prophet

Thierry Mugler | A journey of a fashion prophet

Welcome to Fashion Brief | A first peek of the channel

Welcome to Fashion Brief | A first peek of the channel