Канал: Emarsys

Customer Loyalty: Inside Emarsys

Customer Loyalty: Inside Emarsys

Consumer Products Marketing: Inside Emarsys

Consumer Products Marketing: Inside Emarsys

Mobile-first Omnichannel Marketing

Mobile-first Omnichannel Marketing

How to Create & Manage SAP Emarsys Forms

How to Create & Manage SAP Emarsys Forms

AI Product Finder Revolutionizes Product Recommendations

AI Product Finder Revolutionizes Product Recommendations

AI in Retail: Balancing Opportunity and Uncertainty

AI in Retail: Balancing Opportunity and Uncertainty

Is AI Overhyped?

Is AI Overhyped?

Why We Agree with the AI Act

Why We Agree with the AI Act

Smart Insight: Lead Lifecycle & Product Affinity Analytics

Smart Insight: Lead Lifecycle & Product Affinity Analytics

Smart Insight: Revenue Impact, Data Quality & Settings, Store Reporting

Smart Insight: Revenue Impact, Data Quality & Settings, Store Reporting

Smart Insight: CLTV with the Customer Lifecycle Dashboard

Smart Insight: CLTV with the Customer Lifecycle Dashboard

Web Channel: Display Personalized Content on Your Website

Web Channel: Display Personalized Content on Your Website

Power to the Marketer Festival 2024 - London

Power to the Marketer Festival 2024 - London

Predict: Product Recommendations for Email

Predict: Product Recommendations for Email

Predict: Product Recommendations for Web

Predict: Product Recommendations for Web

Visual Content Editor (Advanced): Building Personalized Emails

Visual Content Editor (Advanced): Building Personalized Emails

Mobile Wallet: Engage Mobile Customers Anywhere

Mobile Wallet: Engage Mobile Customers Anywhere

Email: Create Emails Using Your Own HTML

Email: Create Emails Using Your Own HTML

SAP Emarsys Professional Services

SAP Emarsys Professional Services

Product Shorts: 5 New Annex Cloud Tactics

Product Shorts: 5 New Annex Cloud Tactics

Product Shorts: New Travel & Hospitality Marketing Tactics

Product Shorts: New Travel & Hospitality Marketing Tactics

August 2024 Product Update Part 1: Intelligent Omnichannel Innovations

August 2024 Product Update Part 1: Intelligent Omnichannel Innovations

August 2024 Product Update Part 2: Extensible, Scalable Platform Upgrades

August 2024 Product Update Part 2: Extensible, Scalable Platform Upgrades

Product Shorts: Unified Dashboard

Product Shorts: Unified Dashboard

See Emarsys in 3 minutes

See Emarsys in 3 minutes

Glossier: What People-First Marketing Means

Glossier: What People-First Marketing Means

Customers Hate Queues: Growth Lessons from a Coffee Shop

Customers Hate Queues: Growth Lessons from a Coffee Shop

Want to Truly Engage Your Customers? Be More Like The Flintstones

Want to Truly Engage Your Customers? Be More Like The Flintstones

Core Principles of Glossier's Customer-Led Strategy

Core Principles of Glossier's Customer-Led Strategy

Glossier’s Approach to 1st Party Data in a Multichannel World

Glossier’s Approach to 1st Party Data in a Multichannel World

Making Magic Every Day - Creating a Winning Holiday Strategy

Making Magic Every Day - Creating a Winning Holiday Strategy

How David Yurman Bridges the Gap Between Online and In-Store

How David Yurman Bridges the Gap Between Online and In-Store

Columbia Sportswear: How to Prioritize in Product Management

Columbia Sportswear: How to Prioritize in Product Management

David Yurman's Omnichannel Marketing Strategy

David Yurman's Omnichannel Marketing Strategy

David Yurman: The Keys to Successful Marketing Measurement

David Yurman: The Keys to Successful Marketing Measurement

How Disney Delights Customers with Automated Seat Upgrades

How Disney Delights Customers with Automated Seat Upgrades

The Surprise RFID Strategy that Sold Out a Beauty Bay Product

The Surprise RFID Strategy that Sold Out a Beauty Bay Product

How to Stop Guessing and Start Understanding Customer Needs

How to Stop Guessing and Start Understanding Customer Needs

3 Essential Guidelines for Collecting Customer Data

3 Essential Guidelines for Collecting Customer Data

Personalization Doesn't Require Detailed Customer Data

Personalization Doesn't Require Detailed Customer Data

Why You Should Get Obsessed With Your Customers

Why You Should Get Obsessed With Your Customers

The Problem with Modern Marketing Messaging

The Problem with Modern Marketing Messaging

The Power of Synchronizing Across All Marketing Channels

The Power of Synchronizing Across All Marketing Channels

What Understanding Your Customers Really Looks Like

What Understanding Your Customers Really Looks Like

How Predictive Personalization Gives Your Brand an Edge

The FA Uses Player Data to Deliver Personalized Partner Discounts

The FA Uses Player Data to Deliver Personalized Partner Discounts

Using Personalized Football Content to Drive Email Open Rates

Using Personalized Football Content to Drive Email Open Rates

How Reformation Gets Customers to Use Leftover Gift Card Balances

How Reformation Gets Customers to Use Leftover Gift Card Balances

Savers: Marketing Segmentation 101

Savers: Marketing Segmentation 101

Engaging Grassroots Players with Hyper-Personalized Post-Game Emails

Engaging Grassroots Players with Hyper-Personalized Post-Game Emails

Power to the Marketer Festival 2024 - Sydney

Power to the Marketer Festival 2024 - Sydney

Power to the Marketer Festival 2024 - Los Angeles

Power to the Marketer Festival 2024 - Los Angeles

Power to the Marketer Festival 2024 - Hong Kong

Power to the Marketer Festival 2024 - Hong Kong

How The FA Personalizes Content to a Diverse Customer Base

How The FA Personalizes Content to a Diverse Customer Base

The FA: Using Data to Engage 8M England Fans

The FA: Using Data to Engage 8M England Fans

The Synergy Between Marketing and Customer Support

The Synergy Between Marketing and Customer Support

How Savers Activates Cross-Channel Campaigns around Halloween

How Savers Activates Cross-Channel Campaigns around Halloween

How Innovasport Hit 2.4 Million Loyalty Program Members in Just 18 Months

How Innovasport Hit 2.4 Million Loyalty Program Members in Just 18 Months

How Marketers Can Rise to Meet Increasing Expectations

How Marketers Can Rise to Meet Increasing Expectations

How Do You Pick the Right Marketing Channels for Your Brand?

The FA's 12-Month CRM Growth Strategy with Emarsys

The FA's 12-Month CRM Growth Strategy with Emarsys

How the FA Doubled their CRM Database Using Gamification

How the FA Doubled their CRM Database Using Gamification

The Benefits of Mastering Mobile App Marketing

The Benefits of Mastering Mobile App Marketing

The FA: Using CRM to Engage Grassroots Players & Reduce Lapsation

The FA: Using CRM to Engage Grassroots Players & Reduce Lapsation

How to Run A/B Tests (The Right Way)

How to Run A/B Tests (The Right Way)

4 Key Strategies for Success with Email Marketing

4 Key Strategies for Success with Email Marketing

The Hazards of Sending Too Many Emails

The Hazards of Sending Too Many Emails

Growing Purchase Frequency by 30% with Post-Purchase Automations

Growing Purchase Frequency by 30% with Post-Purchase Automations

Understanding Customer Needs During the Stressful Holiday Season

Understanding Customer Needs During the Stressful Holiday Season

The FA: Using CRM Marketing to Promote Girls' Football in Schools

The FA: Using CRM Marketing to Promote Girls' Football in Schools

4 Quick Tips for Crafting a High-Power Loyalty Program

4 Quick Tips for Crafting a High-Power Loyalty Program

How Feel Good Contacts Personalizes the Checkout Experience

How Feel Good Contacts Personalizes the Checkout Experience

Booktopia: The Power of Starting with a Customer-Led Approach

Booktopia: The Power of Starting with a Customer-Led Approach

Booktopia: The Importance of Marketing Personalization

Booktopia: The Importance of Marketing Personalization

How Happy Socks Uses Emarsys to Engage Customers on their Terms

How Happy Socks Uses Emarsys to Engage Customers on their Terms

How Adore Beauty Integrated Channels to Improve the Customer Journey

How Adore Beauty Integrated Channels to Improve the Customer Journey

How Reformation Sends Personalized Waitlist Emails at Scale

How Reformation Sends Personalized Waitlist Emails at Scale

American Golf & Emarsys: Creating a Single Customer View

American Golf & Emarsys: Creating a Single Customer View

Emarsys: Key Steps for Consistent Mobile Messaging

Emarsys: Key Steps for Consistent Mobile Messaging

Columbia Sportswear: What is a Marketing Center of Excellence?

Columbia Sportswear: What is a Marketing Center of Excellence?

Why Disney Adapts Content to Each Marketing Channel

Why Disney Adapts Content to Each Marketing Channel

How Disney Found SMS Success with Attentive

How Disney Found SMS Success with Attentive

Gibson Brands: Making Decisions Based on Data vs. Gut Feelings

Gibson Brands: Making Decisions Based on Data vs. Gut Feelings

Dynamic Yield: The Second Most Common Email Marketing Mistake

Dynamic Yield: The Second Most Common Email Marketing Mistake

Jebbit: Giving Customers What They Really Want

Jebbit: Giving Customers What They Really Want

How Pet Circle Gets Customers to Happily Share Their Data

How Pet Circle Gets Customers to Happily Share Their Data

Savers: Data Helps Us Be There for Our Customers When They Need Us

Savers: Data Helps Us Be There for Our Customers When They Need Us

How The FA Segments Audiences for Increased Personalization

How The FA Segments Audiences for Increased Personalization

How Wunderkind Identifies & Tracks Anonymous Users Cross-Channel

How Wunderkind Identifies & Tracks Anonymous Users Cross-Channel

Emarsys & Wunderkind Drive Data-Powered Personalization

Emarsys & Wunderkind Drive Data-Powered Personalization

Clarins Grew Revenue from Triggered Email by 13X Using Emarsys and Wunderkind

Clarins Grew Revenue from Triggered Email by 13X Using Emarsys and Wunderkind

How Gibson Guitars Uses Personalized Messaging to Drive Results

How Gibson Guitars Uses Personalized Messaging to Drive Results

The FA: Picking the Right Channel for the Right Message

The FA: Picking the Right Channel for the Right Message

Pet Circle: Using Welcome Emails to Connect with Customers

Pet Circle: Using Welcome Emails to Connect with Customers

Why Testing Is the Key to Successful Marketing Automation

Why Testing Is the Key to Successful Marketing Automation

How Covetrus Uses Testing to Maximize Email Channel Value

How Covetrus Uses Testing to Maximize Email Channel Value

Hobbii Uses Emarsys to Drive 311% Email Revenue Growth in 1 Year

Hobbii Uses Emarsys to Drive 311% Email Revenue Growth in 1 Year

Wunderkind: The Era of Cookie-Based Consumer Targeting Is Over

Wunderkind: The Era of Cookie-Based Consumer Targeting Is Over

What is Conversational Messaging? Sinch Explains

What is Conversational Messaging? Sinch Explains

Dynamic Yield: How Emarsys Helps Boost Email Marketing ROI

Dynamic Yield: How Emarsys Helps Boost Email Marketing ROI

Sportitude: Building Customer Relationships & Loyalty at Scale

Sportitude: Building Customer Relationships & Loyalty at Scale

Pet Circle Uses Data to Launch Personalized Marketing Automations

Pet Circle Uses Data to Launch Personalized Marketing Automations

Reformation: Growing Revenue by Capturing 100% More Abandoned Carts

Reformation: Growing Revenue by Capturing 100% More Abandoned Carts

Columbia: Building a Marketing Center of Excellence with Emarsys

Columbia: Building a Marketing Center of Excellence with Emarsys

The FA: Tracking Multiple Metrics across Contrasting Audiences

The FA: Tracking Multiple Metrics across Contrasting Audiences

Savers Uses Transactional Data to Automate Audience Segmentation

Savers Uses Transactional Data to Automate Audience Segmentation

When to Outsource and Delegate

When to Outsource and Delegate

Reformation: Using Wishlist as a Demand Signal

Reformation: Using Wishlist as a Demand Signal

Savers: Using Smart Insights to Set Up Annual Campaigns

Savers: Using Smart Insights to Set Up Annual Campaigns

Using an Insight-Backed Data Strategy to Drive Customer Engagement

Using an Insight-Backed Data Strategy to Drive Customer Engagement

From Data to Delight: Happy Socks’ Data-Powered Engagement Strategy

From Data to Delight: Happy Socks’ Data-Powered Engagement Strategy

Reformation: Powering Marketing Automations with Web Engagement Data

Reformation: Powering Marketing Automations with Web Engagement Data

The FA: Unlocking the Potential of CRM for Sports Organizations

The FA: Unlocking the Potential of CRM for Sports Organizations

Using Relational Data to Create Personalized Customer Experiences

Using Relational Data to Create Personalized Customer Experiences

How Sportitude Creates Customer Loyalty

How Sportitude Creates Customer Loyalty

How Adore Beauty Improved the CX of Their Loyalty Program

How Adore Beauty Improved the CX of Their Loyalty Program

Adore Beauty’s Strategy for Omnichannel Loyalty Program Integration

Adore Beauty’s Strategy for Omnichannel Loyalty Program Integration

The FA: Using CRM to Build a Direct to Consumer Marketing Model

The FA: Using CRM to Build a Direct to Consumer Marketing Model

Adore Beauty's Results from Integrated Marketing & Loyalty Strategies

Adore Beauty's Results from Integrated Marketing & Loyalty Strategies

Using Relational Data to Craft Personalized Email Experiences

Using Relational Data to Craft Personalized Email Experiences

How Covetrus Goes Beyond Standard Automations to Keep Customers Engaged

How Covetrus Goes Beyond Standard Automations to Keep Customers Engaged

Understanding Customer Needs: Covetrus' Key to Relevant Marketing

Understanding Customer Needs: Covetrus' Key to Relevant Marketing

What Adore Beauty Learned from 188 A/B Tests

What Adore Beauty Learned from 188 A/B Tests

Adore Beauty Uses Research to Drive Loyalty Program Performance

Adore Beauty Uses Research to Drive Loyalty Program Performance

Mobile App Success: Using Engagement Tactics to Drive Monthly Orders

Mobile App Success: Using Engagement Tactics to Drive Monthly Orders

AI-Powered Marketing: Inside Emarsys

AI-Powered Marketing: Inside Emarsys

Mobile Wallet: Engage Your Customers on the Go

Mobile Wallet: Engage Your Customers on the Go

Power Customer Advocacy with Mention Me & Emarsys

Power Customer Advocacy with Mention Me & Emarsys

Maximizing Growth and Reach with a Customer Engagement Platform

Maximizing Growth and Reach with a Customer Engagement Platform

The First Steps in Building a Marketing Centre of Excellence

The First Steps in Building a Marketing Centre of Excellence

Doing More with Less: Growing an Email Campaign Strategy with Emarsys

Doing More with Less: Growing an Email Campaign Strategy with Emarsys

The Growth of Omnichannel Retail

The Growth of Omnichannel Retail

Why You Need to Educate & Nurture Your Employees

Why You Need to Educate & Nurture Your Employees

Replacements’ Surprising Strategy for Bad Customer Feedback

Replacements’ Surprising Strategy for Bad Customer Feedback

Samsonite: Asking Questions Upfront Fuels Real-Time Omnichannel Engagement

Samsonite: Asking Questions Upfront Fuels Real-Time Omnichannel Engagement

Making Custom-Built Tactics Easy for a 1:1 Campaign-Driven Strategy

Making Custom-Built Tactics Easy for a 1:1 Campaign-Driven Strategy

Emarsys Omnichannel Marketing Platform

Emarsys Omnichannel Marketing Platform

Product Shorts: WhatsApp

Product Shorts: WhatsApp

Product Shorts: AI Subject Line Generator

Product Shorts: AI Subject Line Generator

Product Shorts: AI Segments

Product Shorts: AI Segments

Product Shorts: Predict Recommendations

Product Shorts: Predict Recommendations

Product Shorts: Send Time Optimization

Product Shorts: Send Time Optimization

Product Shorts: Smart Insight

Product Shorts: Smart Insight

June 2024 Product Update Part 4: Enterprise-Grade & Cloud Scale

June 2024 Product Update Part 4: Enterprise-Grade & Cloud Scale

June 2024 Product Update Part 3: Extensible, Composable Platform

June 2024 Product Update Part 3: Extensible, Composable Platform

June 2024 Product Update Part 2: Marketer Intelligence

June 2024 Product Update Part 2: Marketer Intelligence

June 2024 Emarsys Product Update Part 1: Omnichannel Excellence

June 2024 Emarsys Product Update Part 1: Omnichannel Excellence

Power to the Marketer Festival 2024 - México

Power to the Marketer Festival 2024 - México

Power to the Marketer Festival 2024 - Amsterdam

Power to the Marketer Festival 2024 - Amsterdam

ALDO Connects Data Technology Unified Shopping Experience

ALDO Connects Data Technology Unified Shopping Experience

Emarsys Loyalty: Integrate Digital & In Store Experiences

Emarsys Loyalty: Integrate Digital & In Store Experiences

Emarsys Loyalty: A Loyalty Solution that Goes Beyond Discounts

Emarsys Loyalty: A Loyalty Solution that Goes Beyond Discounts

Emarsys Loyalty: Deploy Personalized Loyalty Campaigns in Minutes

Emarsys Loyalty: Deploy Personalized Loyalty Campaigns in Minutes

Emarsys Loyalty: Reveal the Revenue Impact of Your Loyalty Programs

Emarsys Loyalty: Reveal the Revenue Impact of Your Loyalty Programs

Hobbii Uses Emarsys to Drive 311% Email Revenue Growth in 1 Year

Hobbii Uses Emarsys to Drive 311% Email Revenue Growth in 1 Year

What Does "Customer Obsession" Really Mean?

What Does "Customer Obsession" Really Mean?

Replacements’ Surprising Strategy for Bad Customer Feedback

Replacements’ Surprising Strategy for Bad Customer Feedback

Loly in the Sky Uses Emarsys Tactics for Personalized Marketing

Loly in the Sky Uses Emarsys Tactics for Personalized Marketing

Marketing Team? The Right Tools & Training are Vital

Marketing Team? The Right Tools & Training are Vital

Power to the Marketer Festival 2024 - Dubai

Power to the Marketer Festival 2024 - Dubai

Power to the Marketer Festival 2024 - Munchen

Power to the Marketer Festival 2024 - Munchen

Product Overview: Introduction to SAP Emarsys Customer Engagement Platform

Product Overview: Introduction to SAP Emarsys Customer Engagement Platform

SAP Emarsys Digital Ads Paid Social Omnichannel Marketing

SAP Emarsys Digital Ads Paid Social Omnichannel Marketing

Visual Content Editor: Building Personalized Email Campaigns

Visual Content Editor: Building Personalized Email Campaigns

Web Push: Driving Desktop & Mobile Engagement

Web Push: Driving Desktop & Mobile Engagement

Mobile Engage: In-App Inbox

Mobile Engage: In-App Inbox

Mobile Engage: In-App Messaging

Mobile Engage: In-App Messaging

Mobile Engage: Push Messaging

Mobile Engage: Push Messaging

Loyalty Programs with SAP Emarsys

Loyalty Programs with SAP Emarsys

How Having the Right Tools and Resources Impacts Marketing Team

How Having the Right Tools and Resources Impacts Marketing Team

February 2024 Product Update: Enterprise Grade & Cloud Scale

February 2024 Product Update: Enterprise Grade & Cloud Scale

February 2024 Product Update: Extensible, Composable Platform

February 2024 Product Update: Extensible, Composable Platform

February 2024 Product Update: Marketer Intelligence

February 2024 Product Update: Marketer Intelligence

February 2024 Product Update: Omnichannel Excellence

February 2024 Product Update: Omnichannel Excellence

Criteo & Emarsys: Hyper-Relevant Advertising with 1st-Party Data

Criteo & Emarsys: Hyper-Relevant Advertising with 1st-Party Data

Utilities & Energy: New Tactics to Accelerate Your Marketing

Utilities & Energy: New Tactics to Accelerate Your Marketing

Emarsys & Mention Me: 6 New Ready-to-Use Tactics

Emarsys & Mention Me: 6 New Ready-to-Use Tactics

New Integration: LinkedIn Digital Ads

New Integration: LinkedIn Digital Ads

How Feel Good Contacts Drives Revenue with Omnichannel Marketing

How Feel Good Contacts Drives Revenue with Omnichannel Marketing

Emarsys and Criteo Integration

Emarsys and Criteo Integration

Embracing Tomorrow: The Vibrant Culture at SAP Emarsys

Embracing Tomorrow: The Vibrant Culture at SAP Emarsys

Success Story: Arezzo & Co Goes Global with SAP Emarsys

Success Story: Arezzo & Co Goes Global with SAP Emarsys

The Current State of Customer Loyalty - Customer Loyalty Index 2023

The Current State of Customer Loyalty - Customer Loyalty Index 2023

Gibson Brands - How Gibson Drives Engagement by Rocking Omnichannel

Gibson Brands - How Gibson Drives Engagement by Rocking Omnichannel

How Spoonflower Mastered Conversational Commerce for 22X ROI

How Spoonflower Mastered Conversational Commerce for 22X ROI

How Parfumdreams Grew from Startup to Omnichannel Challenger

How Parfumdreams Grew from Startup to Omnichannel Challenger

Investing To Win In A Cut Back Economy

Investing To Win In A Cut Back Economy

How to Make Sales and Marketing Data Your Secret Weapon

How to Make Sales and Marketing Data Your Secret Weapon

Lingering and Longing: BMW's Approach to Customer Loyalty

Lingering and Longing: BMW's Approach to Customer Loyalty

How Top IT and Marketing Teams Drive CX Innovation

How Top IT and Marketing Teams Drive CX Innovation

Perfecting The Art Of Loyalty To Drive Retention And Revenue

Perfecting The Art Of Loyalty To Drive Retention And Revenue

SAP Emarsys Mobile Wallet Launch and Product Roadmap 2023

SAP Emarsys Mobile Wallet Launch and Product Roadmap 2023

Jede Experience ein Treffer | FC Bayern Reaktionen

Jede Experience ein Treffer | FC Bayern Reaktionen

Wie der FC Bayern mit Fan-Erlebnissen punktet | Hinter den Kulissen

Wie der FC Bayern mit Fan-Erlebnissen punktet | Hinter den Kulissen

Win Every Experience | FC Bayern Reactions

Win Every Experience | FC Bayern Reactions

How FC Bayern Is Scoring With Fan Experiences | Behind The Scenes

How FC Bayern Is Scoring With Fan Experiences | Behind The Scenes

Turning Emarsys email into the new shopping basket

Turning Emarsys email into the new shopping basket

How Innovasport Drove 350K New Loyalty Members in Under 2 Months

How Innovasport Drove 350K New Loyalty Members in Under 2 Months

Digital Receipts: Retailers' Secret Weapon in a Changing Digital Landscape

Digital Receipts: Retailers' Secret Weapon in a Changing Digital Landscape

How flaconi Enhances its Digital Customer Strategy by Way of Direct Mail

How flaconi Enhances its Digital Customer Strategy by Way of Direct Mail