Ikea, the Swedish retail giant opened its first store in Hyderabad, India. This 400,000 sq feet store is Ikea's first step towards fulfilling its ambitions in the country. They plan to open stores in Delhi, Mumbai and Bengaluru in the next two years. The products are priced less that it is charged else where keeping in mind the Indian customers. A huge amount of research has been done by the Ikea team to understand the Indian market. The company is getting products like carpets, pillows, mattress and few Ektorp sofas from local manufactures keeping it affordable for the Indian market.
Swedish Retail Brand Ikea Opens Its First Store In India
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