About this Presentation: Would you like to learn how to gain valuable publicity for your business, without wasting lots of time and money?
Join this America's Small Business Development Center at The College of New Jersey webinar ([ Ссылка ]) led by award-winning PR & Marketing Expert Shakira M. Brown and learn how you can mount a D.I.Y. Public Relations strategy that can garner your business press coverage and valuable links on the web.
Press coverage is great for establishing third party recognition, which can help your prospective clients and/or customers make decisions on whether to do business with you. Who wouldn’t want to hire an expert often quoted in the media? By the end of this webinar you will gain the knowledge needed to create impactful media coverage for your business. This webinar explains:
- What journalists want from a news story and how small businesses can use this to their advantage
- How to leverage bloggers to gain exposure to their loyal audience
- How to best use a press release
- Learn to leverage the news cycle to be a thought leader on a hot button topic
- Discover who to reach out to media outlets
- Practical steps you can take to get valuable PR on a low (or even no) budget
About the America's SBDC at TCNJ
Through a combination of peer-to-peer business counseling and training services, America’s Small Business Development Center at The College of New Jersey helps Mercer County businesses maneuver around the obstacles to success.
All programs are presented by highly-qualified specialists, government representatives, faculty, experienced and knowledgeable business owners and private consultants.
Our business counseling services are available at NO COST to Mercer County NJ Businesses, as this service is supported by the U.S. Small Business Administration, the State of New Jersey and the County of Mercer. Visit [ Ссылка ] for more information.
