Pret opened in London in 1986. College friends, Sinclair and Julian, made proper sandwiches using natural, preservative-free ingredients. The two of them had woefully little experience in the world of business. They created the sort of food they craved but couldn't find anywhere else. Pret grew and grew. And grew.
Patisserie Valerie was first opened in Frith Street in London's Soho in 1926 by Belgian born Madam Valerie. She came to London on a mission to introduce fine Continental Patisserie to the English. It was an instant success.
During the Second World War the Frith Street premises were bombed by the Luftwaffe and Madam Valerie subsequently set up shop around the corner in Old Compton Street where her legacy continues to this day in our Soho branch.
The unique café-atmosphere includes the decor left over from the 1950's epitomised by the now famous Toulouse-Lautrec style cartoons by Terron.
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