Tracking utm parameters in Clickfunnels can be a challenge. As long as your funnel traffic has utm parameters, Google Analytics and Google Tag Manager can read the cookie utm anywhere in your funnel.

By default Clickfunnels does not pass utm parameters from an opt in form to the next funnel step. Also in situations where the traffic leaves the funnel (webinar, 3rd party payment site, etc) and comes back the utm parameters are long gone!

If your using Google Analytics and Google Tag Manager you can read the utm parameters from Clickfunnels first party cookies at any step of your funnel!!

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