Full Episode 17: Sonic seasoning: Eating with your ears. How Music and Sound can be used to Enhance the Multisensory Experience of Food and Drink.

Podcast or vlog: The Power of Audio + Science + AI with Jasmine Moradi ([ Ссылка ], Spotify, Apple Music & Google Play)

Soundbites:
#1 How a Broken TV got Dr. Charles Spence into Experimental Psychology. (02:21)
#2 Sensploration: When Sensory Marketing meets Neuroscience-Inspired Multisensory Design. (05:56)
#3 How Marketers can Measure the Emotional Experience of Food and Drinks. (11:14)
#4 Sensory Dominance: When a Sense Overpowers Another called The McGurk Effect. (17:27)
#5 Superadditive: When Senses Work Together to Enhance the Experiences. (23:11)
#6 Subadditive/Incongruent: When Senses Clash and Can Ruin the Experience. (25:45)
#7 Is there Such a thing as a Perfect Meal? (27:49)
#8 Kitchen Theory: How chef Jozef Youssef, Steve Keller and Dr. Charles Spence Push the Boundaries of Gastronomy (33:03)
#9 The Illusion of Flavor: How the Perception of Food actually occurs in our Mind. (40:29)
#10 How to Make Bland Airplane Food Appetizing? Umami! (44:59)
#11 What Happens to Your Brain When You Eat and Listen to Music (49:14)
#12 The Sound (And Taste) Of Music: Music-Taste Pairing of Coffee, Wine, Bear and Honey. (54:35)
#13 Dr. Charles Spence best Practice on How Brand Leaders can Harness the Power of Sonic Seasoning to Build Competitive Advantage. (1:03:43)
#14 Music for Good: How use Sonic Seasoning to Nudge People Towards a Healthier Eating Behavior. (1:07:42)
#15 Dr. Charles Spence’s Reminisces his Best Gastronomic Experiences. (1:13:15)

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Dr. Charles Spence
Head of the Crossmodal Research Laboratory at the
Department of Experimental Psychology at Oxford University.
www.psy.ox.ac.uk

#Sonic Seasoning #charlesspence #FoodandSound #Gastrophysics #OxfordUniversity #Kitchentheory #multisensory #theperfectmeal #food #sound #stevekeller

Podcast supported by: STHLM Music City [ Ссылка ]
Music by: Aurora by tubebackr | [ Ссылка ]

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