The role of a product manager is crucial but also one of the least understood ones. In this video we define the supposed role of a product manager and how he is more than a data analyst. We take up questions like, is he someone who deals with the tech aspects of product, leading the team of engineers? Or does the product manager largely concern himself/herself with user experience, design or the overall business strategy?

#ProductManagement #ProductMarketing #MarketingCareers

Intriguing isn't it? No wonder the role is difficult to understand for most. In this video, Ravijot Chugh, Co-Founder and Product Head at UpGrad, explains in detail the various responsibilities a Product Manager has, and that you need to work with the best of your calibre to be a good PM.

If you want to bag one among the thousands of highly coveted openings for Product Managers between now and 2020 (only to grow exponentially even after), you need to start upgrading your existing skills and mastering these key skills. Product Managers are often referred to as mini-CEOs of the product. This is why, at tech companies, startups and large MNCs that are now diversifying, alike, the role of Product Managers is lucrative and one of the most important in the organization.

Read more about a Product Manager's role: [ Ссылка ]

Watch now to know more details.

Wish to transition to the role of a Product Manager and build great products? Enroll in our Product Management Certification Program:
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upGrad is an online higher education platform providing rigorous industry-relevant programs designed and delivered in collaboration with world-class faculty and industry. Merging the latest technology, pedagogy, and services, upGrad is creating an immersive learning experience – anytime and anywhere. upGrad began in 2015 with the conviction that in an ever-changing industry, professionals need to continuously upskill themselves in order to stay relevant.

upGrad has created some of India’s largest online programs to help thousands of professionals achieve their career goals in the areas of data, technology, and management.
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