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PVB resin is the main raw material for the production of polyvinyl butyral (PVB) film. Most polyvinyl butyral (PVB) film manufacturers can produce PVB resin by themselves. Polyvinyl butyral (PVB) films contain standard film and high performance film. Standard film is the main product type, with the share of 87.35% in 2017.

Polyvinyl Butyral (PVB) Films are often applied in automotive industry, building industry, photovoltaic glass.
Automotive industry and Architectural are the main consume aspects with the share of 52.02%% and 42.83% in 2017. Photovoltaic Glass is the emerging application with the share 3.7% then.

The Consumption of Polyvinyl Butyral (PVB) Films increased from 299.4 K MT in 2013 to 367.3 K MT in 2018, with a CARG of nearly 4.16%.

The consumption is concentrated in North America, Europe and China, with the share of 24.48%, 26.85% and 28.56%. USA, Germany and China are the main consumption countries in North America, Europe and Asia Pacific respectively.

The major suppliers are Eastman Chemical, Sekisui Chemicals and Kuraray. Eastman Chemical is the global leader with the production volume of 118.8 K MT in 2017.

The industry has a high concentration and the top three accounted for 69.47% share in 2017.

The price of Polyvinyl Butyral (PVB) Films keep decreasing in 2016 growing to raw material price and market competition. The global average price was at about 5938 USD/MT in 2017.

The world Polyvinyl Butyral (PVB) Films production market will still have a certain amount of growth growing to the increasing of demand. The market in developed countries will have some growth and the market in developing countries will have a faster growth rate. The world Polyvinyl Butyral (PVB) Films production will increase at a growth rate of about 4.86 %. The main consumption region will be in North America, Europe and Asia Pacific.

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