Vistar Media is a world leader in programmatic, digital-out-of-home advertising (DOOH). In layman's terms, the Vistar platform allows advertisers to tap into a massive network of screens, in order to advertise products and services to specific target audiences. For instance, advertisers that want to reach frequent travelers might choose to run ads on screens that are located in airports and train stations.
XOGO has partnered with Vistar in order to play their programmatic advertising content within the XOGO Player app. Since our player app is available on nine different operating systems (and counting!), this effectively brings Vistar content to infinitely more devices, both new and existing.
In this video, we'll show you where to find the new Vistar widget within XOGO Manager, plus how to configure it and assign it to your media players (note: requires a Vistar Media account). To learn more about Vistar Media please visit: [ Ссылка ]
