This video covers how to create keywords and titles for stock photos and footage to submit to stock photography platforms such as Shutterstock, Adobe Stock, iStock, Getty Images, Alamy and others. We go over our top keywording tips and strategies that will help you maximize the discoverability and sales of your stock content. We also take an actual example of a stock image of ours and walk you through our process of how we would keyword and title it.
While we typically use Shutterstock keyword tool to find keyword ideas for our stock photography content, we highly recommend taking a look at Dropstock.io free keyword tool too. Unlike Shutterstock, Dropstock.io will show views, sales and rating for each keyword that immensely helps to decide which keyword to include. Check it out at: [ Ссылка ]
Also, take great care in putting the most important words first in both your keywords list and title. This matters because not only do many stock photo platforms use order hierarchy to search for images, Google also indexes your photos by title. Because many people still start their buying process for stock images on Google, having a succinct title with properly ordered words by relevance is a must.
There are many other things we cover in this video such as: should you use the singular or plural form for keywords? should you use the infinitive form (eat, walk, run) or simple participle form (eating, walking, running) for verbs? should you use multi-word or one-word keywords?
If you prefer reading, take a look at our blog-post on this topic at: [ Ссылка ]
We have been doing stock photography as a full-time business since 2015 and will be sharing our experience and tips in our future videos. Stay tuned and subscribe to our channel@BlokhinFilms to hear more tips about stock photography and how to earn passive income by selling your photos and videos.
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► Check out our Stock Photography playlist for more strategies and tips on how to succeed as a stock photographer: [ Ссылка ]
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► Learn more about our top 10 strategies we personally use to save on camera gear: [ Ссылка ]
► Check out a video we made about data backup options for content creators: [ Ссылка ]
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Table of Contents:
00:00 - Intro
00:37 - Why Title, Keywords Matter?
03:15 - 5 W's Rules for Keywords
03:37 - Shutterstock Keyword Tool
04:14 - Generate Ideas For Keywording
07:37 - Dropstock.io Keyword Research Tool
08:23 - Multi-word vs. One-word Keywords
08:59 - Singular vs. Plural Keywords
10:28 - Run vs. Running Verb Keywords
11:44 - Reuse Your Keywords
13:13 - Keywords on iStock, Getty Images
14:19 - Word Order for Keyword Matters
14:55 - Create Titles for Stock Content
15:37 - Why Title Is Important for Google?
16:14 - Check Title and Keywords for Misspellings
16:29 - Example of Keywording A Stock Photo
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