My review of Social CPA Academy here: [ Ссылка ]

This is a review of Social CPA Academy – written by Jason Richardson.

The product is training in the system Jason used to build a business over 18 month which – according to the sales page – has made him $300K in profit, with an email list of over 120,000 subscribers.

How it works

The essence of his approach is to use Facebook advertising to send traffic to a simple funnel which

Captures the lead
Promotes one or more CPA offers
Improves conversions of leads to CPA offer completions via email follow-ups
It’s a straightforward enough business model, but there are various techniques that Jason has refined which

A) Reduce the risk of having a losing campaign and

B) Maximize the value from each lead

In principle, this method is suitable for newbies, since you don’t need a list or website or product of your own to get started.

However, the training is NOT highly detailed (e.g. there is no step-by-step walk-through of how to create a Facebook Ad): unlike a lot of training, it is NOT “over the shoulder” how-to-do it.

Instead, Jason focuses on high level strategies and tactics – such as how he finds and “copies” (legally) already successful campaigns, and how he goes about scaling successful campaigns.

What it consists of

There are 13 videos in the core training of Social CPA Academy – all of them short. It’s clear that Jason has been persuaded to take a short break from his main business of making money from his own system to put this training together: and creating training systems is NOT his strong point!

If you are new to the world of IM – you are going to need quite a lot of additional support – or a period of trial and error – before you can get this system up and running.

However, if you are reasonably experienced, although you’ll still have to do work to capture all the details and nuances – the “overview” nature of Jason’s training should give you enough of a direction.

This is an established business model that has worked for many years, and I can’t see any reason why it shouldn’t go on working for the foreseeable future (subject to adjustments to the ToS of Facebook – but they normally can be accommodated by minor adjustments.)

And with the new ability to capture leads with two clicks via FB ads on mobiles – the scope for this business model can only get bigger and bigger.

One-Time Offers

Some of the one-time-offers are definitely worth getting, but I have reservations about the Case Study, as I explain in my video.

Summary of Social CPA Academy

Promoting CPA offers has always been a potentially very profitable business – if you get the ducks all lined up properly.

Don’t expect to learn everything about CPA from this course – it’s a huge topic.

However, rather than learning about CPA in the abstract – which would confront you with many options and choices and approaches, and probably confuse you – this course gives you a very precise method to follow from someone who has proved that it works.

One final comment about the speed at which your business could grow.

This will depend partly on the funds you have available for advertising. Obvisouly, you can start slowly and limit your daily spend to, say, $5. But when you start to scale, you could run into cashflow problems.

In the worst case, you’d just have to slow down until you start getting funds paid from the CPA merchants. To begin, you’d probably want to re-invest most of that into more ads to speed up the scaling.

That’s a nice problem have!

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