Media Revolution in Pakistan
With the advent of free flow of news and colorful entertainment around 2002, private television channels ventured to revolutionize the whole media environment and aroused interest in the important every day affairs after a deep freeze of nearly half a century.

Need of Modern and Balanced Media Education
Conscious of the on-going media revolution in Pakistan and the growing need of trained and well oriented media professionals, the Pak Center for Social Development – PCSD is taking a giant leap with the establishment of a state of art center of excellence for the media education through Aawaz Institute of Media Sciences (AIMS).

This seat of learning is the first academic unit of PCSD which has a comprehensive plan to set up similar centers for various other professional disciplines. The Aawaz Institute will In-shaa-Allah, be a place of vastly required and of a very different kind of education in the field of mass communication including but not limited to journalistic writings, radio and television production, advertising & PR and media research.

The Institute’s BS Degree in Mass Communication, being established in affiliation with the University of Karachi, would mean an uncompromising standard of education enriched with practical training.

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