Is your B2B SaaS struggling in a saturated market?
Do you know the hacks and tricks of staying competitive in the increasingly crowded B2B SaaS market? If that's your current dilemma, then this is your episode.
Today's guest is Alan Gleeson, Co-founder & CEO at Contento, will talk about how to curve a niche and become competitive in the B2B SaaS market that is becoming crowded daily. Alan gained immense experience from his involvement in the B2B SaaS market since browser software rendering became possible. He has worked as a consultant to more than 50 B2B SaaS companies in different countries. Alan has also seen the inside of a lot of Google Analytics accounts at different growth levels, gaining a valuable understanding of growth drivers in a saturated market.
Key Time codes
• (0:30) Introduction to today's topic and guest
• (1:26) Why you should listen to Alan
• (1:26) Why start a B2B SaaS in a crowded market
• (4:08) What should be in place before venturing into a competitive B2B SaaS market
• (6:34) Understanding your ideal customer profile
• (7:18) Other common mistakes for B2B SaaS in a crowded market
• (10:21) Strategies and processes of winning in a crowded market
• (12:50) Importance of market knowledge in a niche market
• (16:25) Challenges of building B2B Saas in a crowded market
• (21:18) How do you plan for Contento to remain competitive
• (25:56) How does indirect marketing help B2B SaaS in a crowded market
• (28:20) Advice to SaaS founder with 10k MMR
• (30:48) Advice to SaaS founder with 1M AAR
• (34:45) Alan's contact information
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Links related to the guest 🙌
- Link to Alan's LinkedIn [ Ссылка ]
- Contento [ Ссылка ]
Other links to check: 🧠
- Grow your affiliate program [ Ссылка ]
- Listen to other episodes of the podcast [ Ссылка ]
- Check the full episode Apple podcasts: [ Ссылка ]
- Check the full episode on Spotify: [ Ссылка ]
#saasgrowth #saas #b2bmarketing
