Philosophy, Treatment Planning & Total Patient Management
As dentists, we are required to master many skills. To me, no other skill is as important as communication and the ability to diagnose and treatment plan.
Clearly, there has been a change in the climate of clinical dental practice. Corporate and insurance driven
dentistry has forever influenced how dental care is delivered. Dentists are more frustrated than ever about
decreased satisfaction and fulfillment in their practices. Yet, more than ever, an opportunity exists to practice
a different way. A patient focused and concierge driven way. A quality over volume way. A rewarding way
for the dentist to create a distinguished niche practice attracting fee for service patients that want a different
experience.
At the core of the problem is a lack of practice clarification, mission and philosophy. This leads to an
inconsistent message to patients and an inconsistent set of systems. In turn, the dentist and TEAM fail to
spend the necessary quality time with their patient in both, developing a relationship and developing a
comprehensive treatment plan. Treatment planning without a foundational philosophy and practice strategy
will yield ineffective results and the frustration of “getting stuck” with incomplete treatment plans and low
treatment acceptance.
After practicing for over 25 years and teaching thousands of dentists over the last 15 years, the 2 most
frequent questions asked have always been “HOW DO I TREATMENT PLAN THIS CASE?” and “HOW CAN I
HELP MY PATIENT FIND VALUE IN AND ACCEPT MY RECOMMENDATIONS AND TREATMENT PLAN?” Today, we
have more resources, technology, literature, materials and access to information than ever before. Yet, most
of us still get stumped on how to CONNECT with a patient, ORGANIZE a thought process to formulate a
treatment plan and how to C0-CREATE a plan with a patient that motivates them to accept treatment
recommendations.
This extremely unique program is designed for restorative dentists, lab technicians, periodontists and oral
surgeons interested in mastering the art and science of building a quality relationship based practice and
formulating treatment plans. Held at the Education Center in my office, we will spend the first portion of the
program developing practice philosophy and systems to create a concierge dental practice. We will also cover
the basic principles of restorative and implant dentistry that will form the basis of knowledge to apply to
cases. Then, each participant will supply an actual real case from their practice to treatment plan. In
advance, participants will submit their case in a documented format. I will present the case, with the
participating attendee, and develop a detailed ideal and alternative treatment plan. The plan will be
developed based on the principles of my Treatment Planning Quint and will be given to the attendee in a
digital format for their use.
All participants leave with a detailed, written and digital treatment plan for their
actual patient and the understanding of how to do this for every patient.
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