Enhancing Demand Planning with Anaplan's Promotional Capabilities

Description:
Join Mark Chisholm as he demos the promotional planning aspects of Anaplan's supply chain apps, offering a deep dive into how promotions planning fits within the overall demand planning process. This video serves as a detailed guide to understanding and leveraging Anaplan's tools for effective promotional planning in supply chain management.

What You'll Learn:
1. Role of Promotional Planning: Explore how promotional planning is a critical component of consensus demand planning, incorporating inputs from various organizational groups.
2. Consensus Planning in Anaplan: Understand the process of reaching an agreed-upon consensus in demand planning, involving inputs from multiple stakeholders like marketing, finance, and commercial planning groups.
3. Engaging User Experience: Discover how Anaplan's user-friendly interface encourages collaboration across different departments, leading to more accurate forecasting.
4. Setting Up Promotions: Learn the process of creating promotions in Anaplan, including assigning promotions to accounts and items, and populating different drivers.
5. Promotion-Supply Connection: Gain insights into the immediate connection between promo setup and the supply side, ensuring sufficient product availability during promotions.
6. Promotional Curve Selection: Understand how to select and apply different promotional curves, each having a unique profile that influences demand forecasting.
7. Managing Promotional Details: Discover the details of managing promotions, including tactics, discounts, and ROI calculations.
8. Extensibility of Anaplan: Learn about Anaplan's extensibility features, including carrying over promotions from previous fiscal years and post-event analysis.

This demo and tutorial is ideal for supply chain professionals, demand planners, and business strategists looking to enhance their promotional planning capabilities using the new Anaplan Supply Chain Apps. Whether you are new to the platform or seeking to optimize your promotional strategies, this video offers comprehensive insights and practical tips.

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