One of the things that are really key, is making sure you are talking to the right people.
One of the ways you can do this, is by saying "are you having this worry or challenge at the moment? , Because if your answer is no then you will just carry scrolling past the content.
This is a way of "pre-qualifying" your viewer
After this, your job is to add as much value as possible, and ideally
positioning yourself as the solution to the worry or challenge you opened your content with!
#shorts #video #videomarketing #growthmarketing #growth
