You are creating a survey and you want to do it right. Dr. Daniel uses real-world examples of good and bad survey design to show you mistakes to avoid and how to fix common errors in survey design.
Push Polling
Ambiguous Questions
Unbalanced Answer Scales
Best Practices for Sentiment Scales
Mismatched Answer Scale
Overlapping Answer Options
Double-Barrel Items
Non-response Error
Over-response Error
