In this episode of the Art of E-com, Antonio and Jaime dive deep into what it takes to make a personal brand, its benefits, the drawbacks, and how you can use social media to your advantage. You can use social media or you can let social media use you, and it’s not always easy to accept the relationship you have with it. The go into how it makes sense to start your personal brand at a certain point of your journey, as well as how you can use profile funnels on social media to your advantage while building a business.
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