Let's explore three interesting insights from THIS IS MARKETING by Seth Godin. This book is about how to create a movement. It explains how to build momentum with a new product, service, or idea. The reality is that there is a lot of noise in the marketplace, and marketing is about cutting through that noise and creating an impact. And this book explains how to do that more effectively.
So, if you’re a founder, entrepreneur, marketer, or anyone else trying to build momentum with a new product, service, or idea - watch this book summary of THIS IS MARKETING by Seth Godin to decide if the book is right for you.
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33 PROVEN MARKETING CHANNELS
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CHAPTER MARKERS
00:00 - This Is Marketing Book Summary
01:00 - Insight #1 - The Five Steps For Effective Marketing
02:58 - Insight #2 - Start With The Smallest Viable Market
05:10 - Insight #3 - Build A Funnel To Attract Evangelists
07:26 - Outro And Conclusion
Content by Rick Kettner
Produced by Kyle Trienke
