As product managers, it’s our job to make sure our products and services address three key areas:
1. Are they desirable - do they meet a market need?
2. Are they feasible - can we actually deliver them?
3. Are they viable - will they be profitable?
In this course, we will help you to spot good opportunities that deliver value to both your organisation and the customer at all stages of the product lifecycle; give you techniques to improve how you pitch for the resources to deliver them and help you move faster and cheaper throughout the development stages.
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