Samraaj Singh Bath (2x YC founder) breaks it down by asking yourself 3 questions

1. What do you know? (Your skills & domain expertise)
2. What do you want to work on? (Your passion & motivation)
3. Why does it matter? (Your “why” behind launching)

Samraaj emphasizes that: “You have to add more than you take… You have to know something about the role that other people don’t”

In other words, to stand out, your knowledge base and unique insight should directly shape your startup’s edge.

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