Check out the book cover for Kevin Bethune's forthcoming title, Nonlinear!
Special thanks to the team at The MIT Press, specifically designer Emily Gutheinz, who collaborated with me once again on the cover design balancing bold typography, an energetic color choice and incorporating my industrial design sketches.
Preorder NOW | Releases Feb. 4, 2025:
[ Ссылка ]
[ Ссылка ]
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From the acclaimed designer and bestselling author of Reimagining Design, a nonlinear approach to navigating design's nuances in pursuit of meaningful innovation.
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What are folks saying:
“Kevin inspires us to embrace the unexpected journey of innovation. His vision empowers us not just to meet the current needs of our audiences, but to take them places they’ve yet to imagine.”
— Greg Hoffman, author of Emotion by Design
“Kevin lays out a new, imperative mindset for designers. Often interwoven with personal stories, his lessons and advice are accessible and essential for today’s innovators.”
— Ivy Ross, Chief Design Officer, Consumer Devices at Google; coauthor of Your Brain on Art
“Nonlinear readers will walk away with a mindset for even bolder innovation and a desire to design a better world. Kevin’s compelling journey will inspire creativity and strategic thinking in designers at every career stage.”
— Mauro Porcini, Chief Design Officer, PepsiCo; author of The Human Side of Innovation
“Kevin’s Nonlinear is a masterclass in how curiosity fuels innovation. It provides a roadmap for leveraging design to solve today’s most pressing challenges, pushing us to think beyond the obvious and embrace the unknown.”
— Iddris Sandu, Founder of Spatial Labs Inc, Thiel Fellow alum
“Kevin’s Nonlinear is the essential guide to help you fall in love with and trust the process—instead of getting sidetracked by fleeting certainty.”
— Natalie Nixon, PhD, CEO of Figure 8 Thinking, LLC
