In this video, I am going to show you exactly step-by-step how you can start with historical optimization of your old blog posts and old pages to double your organic traffic and leads for your business.
Hey, what’s up marketers, Eduard Dziak here from B2BDM.com. Historical Optimization of old blog posts is one of the most efficient strategies marketers can use to drive high organic traffic and leads for their business.
(Disclaimer: Some links are affiliate, which means I earn a commission if you purchase via them. Your price won’t be increased.)
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Outline of my Video
00:00 – Introduction to B2B SEO & B2B Content Marketing
01:58 - #1 Find 1+-Year-Old Blog Post Used to Perform Well
03:49 - #2 Find Relevant Keywords the Blog Post Ranked but Are not Properly Mentioned
06:47 - #3 Add New Section with the New Relevant Keywords
08:45 - #4 Update Statistics and Any Historical Data within the Blog Posts
11:03 - #5 Optimize for SEO & Your Current Conversion Path
12:55 - #6 Publish Your Blog Posts as New by Changing Its Publish Data
14:36 - #7 Promote Your Newly Historical Optimized Article the Same Way as New
15:26 - Historical Optimization Best Practices
17:14 – Subscribe & Like Please
Description of the video
In this video, I am going to show you exactly step-by-step how you can start with historical optimization of your old blog posts and old pages to double your organic traffic and leads for your business.
Hey what’s up marketers, Eduard Dziak here from B2BDM.com. Historical Optimization of old blog posts is one of the most efficient strategies marketers can use to drive high organic traffic and leads for their business.
This simple yet powerful strategy can increase your article's lifespan and fill up your content marketing calendar.
But Historical Optimization strategy is overlooked by many marketers and unfortunately, only 38% of bloggers are updating older articles.
But to get on top of the Google Search results you must start updating your old content to keep it fresh and up to date. Because according to Ahrefs research, the average Top10 ranking page is 2+ years old. And those that rank at position #1 are almost 3 years old (on average).
That means new articles rarely show up on the top of the page and if you want to have a chance you must start optimizing your old pages because nobody will visit outdated content on your website.
So if you find this video valuable, make sure to subscribe to my YT channel as I post every week a new video to help you level up your Digital Marketing Effectively.
So without further due, let's get started with the historical optimization of your old articles.
#seo #contentupdate #keywords
