This is a video about Crystallizing Public Opinion: The Dynamics of Public Opinion and Mass Influence by Edward L. Bernays
00:05 Introduction
01:01 What is public relations?
04:02 The outside influences
07:27 Recognizing the stereotypes
10:34 Respecting diversity
13:13 To promote the public conscience
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Crystallizing Public Opinion by Edward L. Bernays
Теги
Crystallizing Public OpinionEdward L. Bernaysdynamics of public opinionprinciples of mass influencefoundational public relations strategiesshaping public perceptionpropaganda techniquesmanipulating public sentimentmedia influence on societyearly PR theoriespsychology of mass persuasionEdward Bernays insightssocial engineering tacticscommunication and persuasioninfluence of media messaginghistory of public relationspublic opinion manipulation