At Brighton SEO Linkhouse got together with Adam Collins, London-based keyword research expert, to uncover the game-changing potential of keyowrd maps for positioning websites. Discover how to start, audit, and scale keyword mapping to generate loads of traffic to your sites.

Key takeaways:
🚀 How to begin keyword mapping from scratch?
🚀 What are the common mistateks you should avoid?
🚀 Best tools for keyword mapping.
🚀 How to align content with target keywords and keep your maps up to date.
🚀 How to handle sites with multiple topics and enterprise-size websites.

Want to level-up you keyword mapping game? Join Linkhouse and Adam Collins as they dive into advanced tactics you can't miss in 2025!

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Chapters:
00:00 - Introduction: SEO and CEO Perspectives
01:31 - Guest Introduction: Adam Collins on SEO Strategy
03:45 - Why Technical SEO Can Be Frustrating
05:02 - Building Long-term Client Relationships in SEO
06:50 - Event Networking Benefits in SEO Community
08:33 - SEO Industry Dynamics and Relationship Building
10:47 - Key Focus Areas in International SEO
12:46 - Creating Visual Topical Maps: An Overview
15:17 - Retaining Clients Through Effective Communication
18:00 - Starting with Keyword Mapping Basics
21:18 - Keyword Mapping Tools and Automation Tips
24:05 - Common Keyword Mapping Mistakes to Avoid
26:42 - Handling Large Sites and Content Audits
28:33 - Closing Thoughts and Key SEO Takeaways
Don’t forget to check out the Linkhouse platform! Register for free:

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