Recycled, upcycled, downcycled, circular - You'll see these terms used in marketing claims of all kinds. They can be a little confusing at first, and they can often be mistakenly used, one for the other. There are clear differences and some great examples of each in the marketplace.

I do my best to break down the difference and showcase some examples that I had at my disposal. In addition to an explanation, below are some of the things discussed in the video:

NPR's Planet Money on Recycling:
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Terracycle to recycle everything - [ Ссылка ]

Preserve Gimme 5, #5 Recycling - [ Ссылка ]

Looptworks (Upcycling) - [ Ссылка ]

Rareform (Repurposed) - [ Ссылка ]

For Days - Zero wast, circular - [ Ссылка ]

Recover - Upcycled Yarns - [ Ссылка ]

Kozm - [ Ссылка ]

Volcom's Sustainability - [ Ссылка ]

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