Welcome to the E-commerce Berlin Expo Experts Interviews! In this series, we've gathered field experts in e-commerce to answer the industry's hottest questions.
Uncover the shifting dynamics of online consumer behavior in Germany in this insightful YouTube video, featuring discussions from the E-commerce Berlin Expo's expert roundtable. Join industry leaders as they analyze the latest trends and emerging patterns shaping how German consumers interact with online platforms. From preferences in payment methods to shifts in shopping habits and cultural influences, gain valuable insights into the evolving landscape of e-commerce in one of Europe's largest markets. Whether you're a business owner, marketer, or simply curious about consumer behavior, this roundtable offers invaluable perspectives to navigate the changing tide of online retail in Germany.
00:00 Intro
00:07 Dr. Anamika Datta, ex-Zalando / Fredrik Glimskär, Motatos
01:29 Holger Koch, Schwarz IT
02:10 Radharaman Jha, flaconi
02:38 Dr. Christian Maaß, Thomann Music
03:12 Katharina Hauke, Lieferando
03:25 Jörg Heinemann, OTTO
04:12 Florian Müller, Fiverr
04:33 Serkan Otles, Philips
04:58 Sahra Al-Dujaili, TikTok
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