Coercive control campaign video -Sarah
It’s note love, it’s coercive control’
The NSW Government will today launch an advertising campaign to raise public awareness and understanding of coercive control.
Using the tagline, “It’s not love, it’s coercive control. Know the signs of abuse,” this campaign uses video, audio and static advertisements with the slogan to show coercive control as a pattern of abusive behaviour over time.
Coercive control is insidious and can manifest in many ways. It is a pattern of behaviour which may include financial abuse, threats against pets or loved ones, tracking someone’s movements, or isolating them from friends and family to control them.
