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Facebook ad testing can help you optimize your ad results. But how do you run successful tests? In this A/B split testing tutorial video, we're going over what is A/B testing, how to get the most of your Facebook testing, & other best practices when setting up A/B tests for your Facebook ads!

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Today, we’re talking about one of the most requested topics of our readers: A/B testing in Facebook Ads Manager.

So if you want to learn one of the smartest ways to make sure you don’t pay more for ads than you need to, join us on the inside.

In today’s post, we’re going to get into Facebook ad testing (A/B testing), including showing you how to do it!

A/B testing is an essential tool for any marketer or small business. It may seem like a bunch of extra steps at the beginning, but they’re worth it.

Let’s get into it!

Video Outline
Intro (0:00)
What Is A/B Testing & How Does It Work? (0:40)
Why Should You Use A/B Testing? (2:08)
The Most Common Type Of A/B Testing - Sequential Testing (4:39)
How To Run A Basic A/B Test (6:01)
A/B Testing Best Practices (10:49)
How To Set Up Your A/B Tests In Facebook (11:30)
How To Understand A/B Test Results (15:21)

// LYFE Marketing

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➡ We're LYFE Marketing, a full-time digital marketing agency for small businesses. We help people grow online through various marketing channels. We help you de-code if advertising is the right fit for your growth trajectory, or see if organic growth is more of your speed. Regardless, our goal is to build a massive portfolio of success stories. So one day, we can look back and say that we made a difference in the world. This channel will provide you with good tips and suggestions for a large range of marketing topics. And we're not holding back. But if you want a tailored strategy, then don't hesitate to contact us on our website.

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