Are you just growing your landscape business, or are you scaling it deliberately for long-term success? In today’s episode of The Landscaper’s Guide, host Jack Jostes dives into the crucial differences with Christeen Era, a true trailblazer in landscape finance.
Christeen is the author of Profit First for Lawn Care and Landscape Businesses and has been guiding landscape companies through financial storms for over 25 years. If you’re ready to turn your hard work into real profits, Christeen’s the trail guide you need to follow.
In this episode, Christeen shares her hard-earned wisdom on how to spot and stop profit killers in their tracks, scale your business strategically, and build a team that’s with you for the long haul.
Ever wonder what’s really draining your profits? Or how to grow without stretching your team too thin? Christeen’s got answers, and she’s sharing the exact steps to take to ensure your landscape business not only grows but thrives.
Buckle up! Join us for this episode as we explore:
💡 Strategic Scaling vs. Growth: Why it’s important to know the difference and how to apply this knowledge to your landscape business.
📊 Smart Budgeting Tips: Discover which financial metrics are key to keeping your business in the black.
🚀 Hiring and Retention Tactics: Get insider strategies to build a loyal, hardworking team that sticks around.
Don’t let profit leaks and hiring woes catch you off guard. Hit play now, and start steering your landscape company towards a more profitable future!
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🎥 TIMESTAMPS:
01:19 - Intro to Christeen Era
02:22 - Creating a Roadmap for Scaling: What Should You Spend On?
04:35 - Setting Financial Targets: How to Determine the Right Numbers
07:34 - Budgeting and Percentage Allocation for Small Businesses
13:38 - Growth vs. Scaling: Understanding the Difference
16:46 - Navigating Current Market Trends in Landscaping
22:50 - Identifying Profit Killers: Hidden Bleeds to Watch Out For
24:57 - Finding the Right Balance of Employees: Strategies for Success
28:03 - Webinar Preview: Set to Scale with the Profit First Model
29:40 - Final Thoughts & How to Connect with Christeen
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📅 Register for the Upcoming Webinar featuring Christeen Era:
[ Ссылка ]
Watch the full episode + see the transcript at: [ Ссылка ]
Tell us where to send your beef jerky: [ Ссылка ]
Connect with Christeen Era:
🌐 Green Profit Academy: [ Ссылка ]
🔗 Connect on LinkedIn: [ Ссылка ]
📚 Get the Profit First Book for Lawn Care and Landscape Businesses: [ Ссылка ]
🎙️ Previous Podcast with Christeen Era (March 2023):
[ Ссылка ]
Video produced by Ramblin Jackson, The Snow & Landscape Marketing Agency
Ramblin Jackson
(303) 544-2125
[ Ссылка ]
