Used for centuries to protect shepherds from the harsh climate of the Estrela uplands, burel has been given a new lease of life. With an array of new colours, patterns and uses. A story of determination and respect for tradition rewritten by Burel Factory.
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Video Credits:
Production - EDIT.SET.GO!
Art Director - Bruno Pereira
Video Director; Photography; Editor - EDIT.SET.GO!
Graphics - Labdesign

About Feed:
Feed is a corporate magazine published by the Jerónimo Martins Group with the purpose of sharing a fresh outlook on some of the matters that will change or are already changing our businesses' ecosystem. This editorial project aims to bring to its pages fragments of the world where the Group lives and grows.

To know more about the Jerónimo Martins Group:
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