Artem watch straps are fantastic quality - but with another price rise (now £207 including the clasp for a Loop-Less sailcloth strap) can it be justified? I bought a NorthStar Premium Sailcloth strap with their deployant clasp and I put them head to head in a detailed review that includes under the microscope imagery. Can Artem justify the price heft? Can NorthStar shoot them down? Join me to find out where your money should be spent...
Another great watch video from the Ordinary Watch Guy, and not a Rolex in sight.
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