Steve Portigal, the author of 'Interviewing Users,' joined me on the latest episode of #ProductiveThinking to discuss the evolving landscape of user research. He shared an insightful perspective: "In interviews, there's a crucial aspect of letting go of ourselves, which can feel unfamiliar, especially for those new to research. And if you're new to research, you might feel okay about it because you're good with people."

We dive into how the shift to remote research has transformed the way we gather user insights. Steve pointed out that while remote interviews have expanded geographical diversity, they also introduce new challenges with technology. He also highlighted the importance of preparing interviewees with pre-work to stimulate their thinking before the interview, which can lead to more meaningful conversations.

One big takeaway from our discussion was Steve's emphasis on the interview technique of letting go of oneself. By stepping back and allowing the interviewee to fill the space, we can uncover deeper insights that might otherwise remain hidden.

If you're passionate about advancing product development through user-centric research, you won't want to miss this episode!

How do you navigate letting go in interviews to achieve a richer understanding? Share your thoughts below! 👇

Listen to the full episode here: [ Ссылка ]

#userresearch #interviewskills #productdevelopment

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