One of the questions I'm often asked is whether AB tests can be run with low website traffic. The short answer is no.
You need at least 150 conversions per variation to get statistically significant results for your AB tests. So, before diving into AB tests for your low-traffic website, watch this video for some tips that will help you make the right conversion optimization decisions.
00:00 - Start
00:13 - 2 Things You Need For Successful AB Tests
02:21 - How To Optimize A Website Without AB Tests
03:52 - Who Is Talia Wolf?
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USEFUL RESOURCES
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Here are some useful resources I have on this topic that you may want to check out.
1. Heatmaps 101: Using Heatmaps To Analyze Your Website
[ Ссылка ]
2. How To Use Customer Surveys To Write High Converting Copy
[ Ссылка ]
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#abtesting #abtests #conversionoptimization
