ODR, or order defect rate, is a critical Amazon measurement tracked to gauge the health of a seller account. It is calculated using three key elements: A-Z claims, negative feedback (rating, reviews, & comments), and credit card chargebacks. It is all-important for sellers to fix and improve their ODR, as ignorance can lead to permanent account suspension - which no seller ever wants. In this video, we've mentioned quick tips on how you can improve your ODR. Check it out to improve your ODR on Amazon. Know more:- [ Ссылка ]

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