There is little doubt that a good patient experience leads to better outcomes. A “good experience”, however, is a moving target that is shaped by consumer experiences in other industries like retail, banking, and hospitality. Patients are beginning to expect more personalized care. NTT DATA Services believes it can be delivered if healthcare is willing to use new approaches and technology to engage patients.
Healthcare IT Today sat down with Milissa Campbell, Managing Director Health Plan & Life Sciences Consulting and Dr. Richard Swafford, Director of Industry Consulting from NTT DATA Services to ask them about how “personalized patient experiences” might be achieved.
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0:00 – Personalized Patient Experience
4:11 – Personalization Drivers
9:21 – Needed Technologies
