When you write a great book description you've written copy that will sell your book. A great book description is not a summary of your book, it's sales copy. In this video, Julie Broad of Book Launchers breaks down the book description of Matthew Harmon's book and explains what elements of the description have what purpose and why you need each of them. She also explains why you must write a digital and back of the book version of your book description as well.

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