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Management by Change refers to any modification that takes place in the practice of the management process. It should be guided by a strong framework for effective results.
Management by Change includes a change in almost all the aspects of an organization be it external or internal like objectives, strategies, policies, technology, job design, people, and organizational structure.
Process of management by change
1. Ascertain whether there is a need for change
2. Deciding on elements that need change
3. Planning for the process of change
4. Assessing the possible impact of planned change
5. Communicating the proposed change to all the stakeholders
6. Overcoming the obstacles that are resistant to change
7. Introduce change after apt communication and the removal of existing barriers
8. Review periodically
Barriers to change
1. Individual Factors
- Psychological Factors
- Economic Factors
2. Group Factors
- Group Dynamics
- Vested Interests
3. Organizational and Managerial Factors
- Limitations of resources
- Threat to the stability of systems
- Traditional managers insisting on exiting philosophy
- Reluctance from the manager to own the responsibility of change
- Organizational agreements
Measures to overcome barriers to change
1. Ensuring employee involvement
2. Sharing of rewards with existing employees
3. Providing employee security by protecting their interests
4. Effectively educating and communicating with all the stakeholders
5. Introducing training and counseling
Examples of Management by Change
1. Apple
2. Nokia
3. Amazon
This video is on Management by Change and it has the following sub-topics.
Time Stamps
0:00 Introduction to Management by Change
00:33 Process of management by change
01:46 Barriers to change
03:58 Measures to overcome barriers to change
04:53 Examples of Management by Change
