If you're thinking about leaving your current digital marketing agency and creating your own in-house team, you're probably wondering what challenges you'll face throughout the process. In this video, Madison covers three major obstacles you'll face if you decide to build an internal marketing team.
There are both pros and cons to outsourcing your marketing and to creating an in-house marketing team (we cover those in another video on our channel). As a digital marketing agency with an internal marketing team of our own, we understand the ins and outs of each option.
Spend a few minutes with Madison as she explains what you can expect from an in-house team.
Video timestamps:
00:00:00 // Introduction
00:00:23 // Challenge #1 - Higher costs
00:02:56 // Challenge #2 - Building a tech stack
00:05:10 // Challenge #3 - Industry knowledge and expertise
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