"To change the sense of urgency we need to make a pact with the #people who buy the products, who go shopping every day for #food, because only the people's choices can force us to make significan changes."
..."Is the word "#sustainability", with wich we fill our mouths every day, really understood?
Does it give people the filling that the #Planet is burning?
Do people feel the urgency to make certain choises and decide who will make sure the planet does't burn?"
.."We have an obligation: we must find a way of raising the sentiment, we must collaborate with those who know how to do it, the #media can help us with these topics. The media must help with these topics, provide in-dept #information, be increasingly more accurate and find a way to talk about them not just in technical terms but in a way that mekes it clear that we need to act quickly because the Planet is burning" Guido Barilla, Chairman BCFN Foundation.
