Unilever, a multinational consumer goods company, has a well-established strategy for entering and operating in different countries under different brand names.

Unilever typically establishes a local subsidiary or division in a country by incorporating the country's name into the title like "Hindustan Unilever," "Pakistan Unilever," and "Unilever Australia."

This naming convention is often used to emphasize the company's local presence and commitment to serving consumers in that specific market.

Unilever often enters new markets through acquisitions or joint ventures with local companies. They may acquire existing local brands or partner with local businesses to establish a foothold in the market.

These local brands are usually well-known and trusted by consumers in that region.

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