Don't forget to read! Summary, Notes that Didn't make this Video, About Us and Other Details Below.

Summary:

It's easy to get caught up with the similarities and differences with the FX3's cousin the a7S III. After all, the cameras share many similarities, but what seems like an inconsequential difference to the amateur, can truly make all the difference to professionals.

Sony FX3:
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Notes that didn't make this video:

We shot way more material then could ever be included in this video, but ultimately that's exactly what you need to do to evaluate any camera properly.

If you have questions about this process please reach out to us.

Please consider supporting a technically competent small business like Hot Rod Cameras. We have a long list of advantages over giant corporation, including both price and service. Shopping with Hot Rod enables us to make more videos like this. So don't be afraid to pick up the phone or send and email. We love hearing from our customers

+1 (323) 230-3589 office
email@hotrodcameras.com


About Hot Rod's Public Videos:

We currently make only two types of public technology videos:

New Technology Breakdown - These are specification based and don't offer much else except perhaps why the technology is notable.

Technical Why Videos (like this one) - We like to focus on the "why." As in why would you choose this camera over another? Why is this technology special? Why you should consider this?

We strive to always formulate performance conclusions based on the combination of lab and subjective testing. Both lab tests and subjective test are informative, but not always fun to watch. Most public tests you'll find (at least on-line) only really engage in one kind of testing or the other. You need both to get the complete story of any imaging technology. It was true in the era when imaging was entirely photo-chemical, just as it is true today.

Shooting pretty pictures is wonderful, but also subjective. Shooting charts is great and on face value more scientifically informative. Unfortunately, the rub is that conclusions reached from either pretty pictures or charts are meaningless unless the person doing the evaluation has access to multiple points of reference, and understands how to analyze the results, competently. There are several factors that can throw off the results of lab tests. But if you are approaching it scientifically, you can confirm your findings, and so can anyone else. Without shooting a test to confirm your results you literally miss about half the story.

We've attempted to include a taste of this kind of testing we do in this video. This is still a work in progress. We want to make our videos palatable (as much as possible) to a general audience, but doing so potentially minimized the scientific effort applied. We also want to give some sample images to the hardcore imaging and technical geeks out there, but the further we go in that direction we risk alienating the much larger lay audience. So at the risk of making no one happy please hang in there with us as we attempt to find the proper balance.

If you are interested in learning more about the technical and engineering side of the Motion Picture and Television industry, a good place to start is SMPTE

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About Us:

HotRodCameras.com is where you can order the Sony FX3 and also get free technical support and custom package consultation from the people who actually put together cameras packages for major Hollywood movies, television, studios, networks, production companies, universities, governments, streaming services, commercials, music videos and some of the most popular YouTube channels ever.

Hot Rod Cameras is a real camera shop! Located in Hollywood inside a 7000 sq. ft. building, and has been serving the motion picture and television industry for over 12-years.

Founded by Illya Friedman, who is a host of one of the most popular production related podcasts in the world, Cinepod - The Cinematography Podcast. The show features interviews with many Hot Rod Cameras clients and also some of the best cinematographers, directors and other craftspeople working today.

Check out the official websites:
Hot Rod Cameras
www.HotRodCameras.com

CinePod - The Cinematography Podcast
www.camnoir.com

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