In this video, you will be able to witness the 80-year history and evolution of Jeep. Known as the pioneer of SUVs, Jeep has been producing unbeatable off-road vehicles since the first day. Bringing luxury to off-road vehicles with the first generation Wagoneer and Cherokee, the American brand has become a living legend.
It could replace motorcycles and other military vehicles in 1938; In search of a light, maneuverable, robust, safe and fast general purpose vehicle, the US military organized a competition to meet this need. 135 different companies were invited to participate in the competition. A fierce struggle began to produce a prototype in just 49 days and also 70 test vehicles in 75 days. As a result, only three companies have been able to achieve this: Bantam, Willys-Overland and Ford. Ultimately, the winner was Willys-Overland with a price of 738.74 USD and the Jeep brand was born.
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