Mistake #1 When Choosing Webinar Topics | B2B Lead Generation | Marketing
There are three mistakes you can make when choosing a webinar topic. What are they? Here's mistake #1!

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TRANSCRIPT:
Are you struggling to come up with irresistible webinar topics? If so, you may be making one of three mistakes.

The first mistake we can make when choosing a webinar topic is… Not aligning the webinar topic and content with a business problem that our target market is facing.

That’s critical. Most people attend webinars because they want to understand their business problem and learn how to overcome it.

If you’re not aligning your webinar topics with a real business problem your target market is facing, you’re making a critical mistake that will hurt the number of registrations and sales qualified leads that the webinar generates.

For more info on the other two mistakes, check out my longer YouTube video. The link is in the description.

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