Welcome back to our Sustainable Business 101 video series.
In our last video, we covered why sustainable business even matters.
(You can see that here - [ Ссылка ])
There's major problems if we don't take the time to define sustainable business. Sustainability and sustainable business have been left widely undefined. This poses a potentially major issue. If these terms remain undefined, the standards on sustainability can be set by those with the largest budgets, infrastructure, and PR teams (remember the last email: brands can dictate culture).
That's why in this video, we're talking definitions. Let's answer, "What is a Sustainable Business?"
For more, check out the accompanying essay - [ Ссылка ]
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