Have you ever wondered what a Sales Page is? And do you know the difference between a sales page and a landing page? Why is there a distinction between a "Long Form" sales page and a "Short Form" sales page? And what about a Video Sales Letter, or VSL?
If you are interested in digital marketing, online marketing, or just generally in building a business or income stream online, you see the term "sales page" a lot. And most people directionally know what it is, but not the details and how it is different from other types of pages in a website or sales funnel.
I start by explaining the definition of a sales page ("a sales page is a page from a website that is designed to do just one single thing: to convince your intended visitors to make a purchase or to take a specific action"), and what the intent is of a sales page: either to sell something, or to persuade a visitor to take a specific action. In other words: the internet marketer is trying to sell the visitors on the action they want them to take.
I also explain the set of tools I use to create most of my sales pages, websites, sales funnels and ecommerce sites. This suite of tools contains everything you need to easily build your own pages. It works with content blocks that you can add or take out, so you can build a sales page (or landing page) with ease. And all the elements can be activated with one click: add a headline, a sub-headline, an image, a video (for instance for your Video Sales Letter / VSL). Also easily add a Call To Action (CTA), Guarantee seals, bullet points, and everything else you might need!
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Time Stamps:
0:00 Introduction
1:03 What is a Sales Page?
1:06 Sales Page definition
1:32 Different intentions for a Sales Page
1:54 Why a Sales Page not always has to sell
1:58 Different terms for different pages
2:02: A Sales Page vs Lead Generation page vs Opt In Page vs Sign Up Page vs Registration Page
2:15: Influencing behavior of visitors
2:34 Is a Sales Page the same as a Landing Page?
3:01 Some Landing Pages have a sales intent
3:28 Is a Sales Page part of a Sales funnel?
4:14 Two different types of Sales Pages
4:23 Short Form Sales Page
4:29 Video Sales Letter, or VSL explained
4:44 Long Form Sales Page
4:55 Common elements of a Long Form Sales Page
5:27 Long Form Sales Letter
5:51 Bonus Tips
5:56 The best tools to build your own sales page for your business
7:36 Like and subscribe
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Success is Made and SuccessisMade.com are made for entrepreneurs that want to build and grow their business online. Whether you want to create your own online brand or presence, build your own website, or high converting sales funnel. Or perhaps you want to become successful by learning Google Ads or Facebook Ads and understand how driving traffic works?
You've come to the right place!
My name is Joram, the founder of SuccessisMade.com, DrFunnel.com. In the last couple of years, I have built many different businesses online, from e-commerce to blogs to online brands. The team and I manage over 20 different websites and sales funnels.
I am 100% committed to share this knowledge with you and give you the resources you need to kick start your business and improve your life.
Want free guides on SEO, Copywriting, Sales Funnel Building? Want to sell products but don't have a brand or product yet? Or do you want to have a converting website or sales funnel built for you? Just reach out. I can help!
After working for more than two decades in Retail, e-Commerce and Online Marketing and building brands, and products for some of the most successful companies, I know what works and what doesn't in your online business.
I make it easy for you as an online entrepreneur to create and build your own online business and brand fast and get laser-focused on what really makes a difference to make your brand and business stand out and thrive.
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