Cadbury has lost its royal warrant after 170 years. The chocolate maker, which first received the royal endorsement from Queen Victoria in 1854, was dropped from the list under King Charles. Mondelez International, Cadbury's US parent company, expressed disappointment but respected the decision. The King has granted royal warrants to 386 companies that previously held them under Queen Elizabeth II, including brands like Heinz and Nestle. Royal warrants are awarded to companies that supply goods or services to the monarchy, allowing them to display the royal coat of arms.
Cadbury's removal from the list follows a campaign urging the King to withdraw warrants from companies operating in Russia, targeting Mondelez and Unilever, which also lost its endorsement. Prof. David Bailey from Birmingham Business School noted that losing the warrant could affect Cadbury's costs, as the royal seal is seen as a valuable endorsement for British businesses. Cadbury, which celebrated its 200th anniversary in March, has a long history dating back to 1824 when founder John Cadbury started the business in Birmingham.
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