Saat kamu melintasi jalan Sudirman, Jakarta Pusat, pasti kamu sadar bahwa bangunan-bangunan di sana memiliki satu kesamaan?
Ya, billboard iklan.
Apakah kamu sadar, setelah melihat beberapa postingan Instagram, kamu akan melihat iklan?
Pada tahun 2021, kita tidak dapat membicarakan iklan tanpa menyertakan media sosial.
Jadi, jika media sosial telah menjadi bagian dari kita, dan pada dasarnya 24/7 menghujani kita dengan iklan, mengapa masih banyak brand yang berinvestasi pada billboard iklan?
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When you cross along Sudirman street, Central Jakarta, you’re bound to notice that many of the buildings have one thing in common?
Billboard advertisement.
Do you realize that after just a couple of Instagram stories you will see an advertisement? No, you do not ask for it.
In 2021, we can't talk about advertisement without including social media.
So if social media has become a part of us, and it is basically 24/7 showering us with an advertisement, why do brands still invest in billboard advertisement?

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